Opt-in Communication Guidelines for UCF Mobile

What are opt-in channels?
Opt-in channels are a feature of the UCF Mobile app that enables UCF entities and partners to send messages (manually, scheduled, or linked to an RSS feed) to a specific messaging channel in the UCF Mobile app. These channels allow all users to read information from specific messaging channels in the UCF Mobile app.

What are opt-in messages?
Opt-in messages are delivered to specific opt-in channels in the UCF Mobile app and can be read by all users. The UCF entity or partner can include a title, description, category, delivery method, and links to content from within a message.

Do users need to opt-in to read messages?
All users of the UCF Mobile app can opt-in to any opt-in channel within the app. There is no authentication required to opt-in or read any messages in these channels. A user can opt-in to receive push notifications to their device when new messages are available in a channel. If the user does not opt-in to a channel, they will not receive a push notification, but can still read the message in the message center in the app.

What are opt-in notifications?
Opt-in notifications allow users of the UCF Mobile app to opt-inĀ to specific messaging channels and get push notifications when new messages are posted to these channels in the UCF Mobile app.

What is Modo Communicate?
Modo Communicate is the platform UCF entities and partners will use to create, approve, and send messages to a specific messaging channel in the UCF Mobile app. Each user requires their own unique account to Modo Communicate.

Opt-in Communication Guidelines

The Division of Digital Learning at UCF funds the Modo Labs platform, which the UCF Mobile app is built upon, and is managed by Mobile Strategy & Innovation. The opt-in messages and notifications are part of Modo Communicate which is an included feature that can be extended to the UCF entities and partners. Below are guidelines for the use of opt-in messages and channels in the UCF Mobile app.

Message Content
Opt-in channels will be considered for removal from the UCF Mobile app for the following:

  • Sharing personally identifiable information
  • Solicitation of services or products outside of UCF
  • Explicit or offensive content

*Donation requests will be considered on a case by case situation.

Frequency of updates
Outside of a specific event or function that is approved beforehand, a channel is expected to post content at least once every 4 weeks. After 4 weeks, the entity or partner will be issued a warning. If content in the channel is not updated within the following 4 weeks, the channel will be under consideration for removal.

User Threshold

Outside of a specific event or function that is approved beforehand, a channel is expected to have at least 50 users after the firstĀ 3 months. After 3 months, the entity or partner not reaching this threshold will be issued a warning. If the channel is not above this threshold after 6 months, the channel will be under consideration for removal.

Guideline Changes
The Division of Digital Learning reserves the right to update or make exceptions to these guidelines. All users of the Modo Communicate platform will be updated when changes occur.

Apply for an Opt-in Channel

All UCF entities and services will be considered for a specific UCF Opt-in Channel in the UCF Mobile app by filling out the following form:

http://ucf.qualtrics.com/jfe/form/SV_8wQVEBXn5qyuu21

Following submission, a member of Mobile Initiative & Innovation will be in contact with you within 2 weeks. All questions about the process can be sent to ucfmobile@ucf.edu.